Preparations for the 2019 MARKETING EDGE Brands & Advertising Excellence Awards have gathered steam as the management of the leading brand focused, marketing and advertising publication yesterday inaugurated an eight-man jury panel for the prestigious and highly coveted industry awards.

Members of the eight-man Jury Panel inaugurated at the high-brow Adna Hotel, GRA, Ikeja, Lagos are: Lanre Adisa, the jury president and Managing Director of Noah’s Ark; Kehinde Salami, a member and the managing director of Ideas House and President of Experiential Association of Nigeria, EXMAN. Other members are, Chuddy Oduenyi, the managing director of Compact Communications; Bukola Akingbade, the managing director of Neukleos Digital and Femi Adelusi, the managing director of Brand Eye Media Ltd. and vice president of Media Independents Association of Nigeria, MIPAN. The rest who were inaugurated, though in absentia are, David Okeme, the chief marketing officer, Remita Net; Emmanuel Oriakhi, the marketing director, Nigerian Breweries as well as Tokunbo Modupe, the chairman, TPT International.

Welcoming the jury panel members to the occasion, John Ajayi, the publisher/CEO of MARKETING EDGE, stated that the panel members, who are seasoned and celebrated professionals in their various fields had been carefully selected to do justice to the entries that would be received for this year’s awards. The publisher specifically stated that the leading marketing and advertising publication opted for these achiever professionals because of the need to further strengthen the brand equity of MARKETING EDGE Awards while further raising the bar of competitive spirit in the Nigerian integrated marketing communications. Ajayi added that although the award has become an annual creative festival which industry players and gladiators look forward to, yet MARKETING EDGE has continued to reposition and re-energise the competitive contest with a view to ensuring sustainability and credibility for ages to come. “We at MARKETING EDGE are mindful of the onerous and self-appointed task ahead of us in setting agenda while promoting the brand idea, we are by no means going to relent in continually up-grading our Awards as a standard benchmark for professional excellence in the industry,” he said.

Not only that, the publisher revealed that “the choice of the members of the Jury were made largely because of their intimidating credentials and pedigrees these celebrated professionals have in their career kitty”. We are indeed very grateful that you have obliged to serve in this capacity,” he remarked.

Responding, Lanre Adisa, the jury president and multiple international awards winner, commended the leading publication for its resilience, doggedness and pace-setting efforts in the industry, assuring that members of his team will definitely do all in their powers to ensure the job was thoroughly and painstakingly done.

He stated further that his greatest joy was the fact that the Marketing Edge board was conscious of the need to continue to upgrade the yearly event so that it will continue to be relevant, credible and sustainable. “I am most delighted to note that MARKETING EDGE is determined to continue to ensure that this award remains relevant, credible and sustainable,” Adisa said.

He pointed out that the committee members will never disappoint in living up to their expectations. Shortly after the inauguration, the committee went into a closed-door meeting. Meanwhile, the Marketing Edge Awards, has been slated to hold Wednesday, 26th June, 2019 at the Balmoral Event Hall at Oregun, in Ikeja area of Lagos.

The awards night would be preceded in the morning by MARKETING EDGE National Stakeholders Marketing Summit at the same Venue. The theme for this year’s summit is “Story Telling as a New Paradigm Shift in Contemporary Brand Building: Convergence of Creativity and Technology.” The keynote speaker at this year’s summit is Chris Ogbechie, a senior faculty member, Lagos Business School. He will be supported in dissecting the lecture by a galaxy of carefully selected top rated professionals and industry intellectuals cutting across the entire gamut of integrated marketing communications. The award jury panel has reeled out various awards categories and criteria for the contest.

– Apr. 24, 2019 @ 05:00 GMT |