COVID-19: BtoB reschedules trade exhibitions to 2021

Cross Section of Exhibitors and Visitors at a BtoB Events Trade Exhibition in Lagos.

A trade exhibition organiser, BtoB Events, says the COVID-19 pandemic has disrupted its value chains across the business ecosystems, including travels in 2020.

Mr Jamie Hill, Managing Director, BtoB Events, said this had led to the rescheduling of the entire 2020 calendar to 2021.

According to him, this will enable major exhibitions to be opened to local and international businesses in order to contribute to Nigeria’s economic growth.

Hill said in a statement on Wednesday in Lagos, that the firm runs events in Nigeria and the United Kingdom.

He said that COVID-19 pandemic had  also exposed other opportunities in commerce to be explored.

Hill said: “We will be creating new features across our portfolio, while also exploring new ideas and opportunities brought about digitally during the pandemic.

“We are all really excited about re-energising our exhibition portfolio across Nigeria in 2021, as there is a huge amount of pent-up demand for international exhibitions.

“We are excited by the interest we have expressed to us already, and are looking forward to welcoming new exhibitors, country pavilions and attendees to our leading trade fairs covering the Food, Automotive and Beauty Industries,” he said.

Hill said that retailers and distributors in Nigeria would be familiar with the exhibitions, which promoted local enterprises and SMEs alongside major regional and international companies.

According to him, the three popular trade and retailer exhibitions were set to return in 2021.

He said that Food & Beverage West Africa (FABWA) would run from June 16 to June 18, the West Africa Automotive Show (WAAS) from July 13 to July 15, and Beauty West Africa (BWA) would take place from Nov. 17 to Nov. 19, 2021 at the Landmark Centre in Lagos.

Hill assured exhibitors that the 2021 exhibitions would be opened in accordance with the All Secure Standard for the global reopening of exhibitions post COVID-19.

“Attendees and exhibitors can be reassured that they will be safe and feel relaxed in the business-friendly environment onsite.” (NAN)

– Oct. 28, 2020 @ 15:59 GMT |

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