IN an effort to boost its corporate social responsibility, CSR, PricewaterhouseCoopers, a global frontline player in tax and audit services, has concluded plans to hold the second edition of its annual media capacity development training seminar.
According to the organiser, the event holding for the second consecutive year is aimed at developing and further deepening the ability of the average business and economy reporter to have an in-depth understanding of the technicalities in reporting the various sectors of the economy.
The event tagged ‘PwC capacity enhancement workshop for Journalists 2015’ is scheduled to hold in Lagos on Friday, October 9, 2015. It has facility for training at least 30 journalists from different 30 media houses.
On the level of preparedness for the event, Delia Asuzu, spokesperson and image maker of PwC, said that this year’s edition would target information and communication technology, ICT editors and correspondents as well as their colleagues on the energy beat. “We believe that the training programme is a give back to the Nigerian society, this is so because if you empower a journalist, you have empowered the multitude of people that reads him or her, and the nation also benefits from the accurate and precise dissemination of information,” Asuzu said.
She said further that this year’s edition of the event would not be limited to the print media alone but would also brings together the online news publishers and broadcast journalists from both the radio and television stations.
Also speaking, Yemie Adeoye, chief executive officer of the D’Alphaxristi Media Consulting Ltd, consultants to the event, said that this year’s edition was being supported by notable and credible organisations in both the oil and telecoms sector. “These organisations share the same beliefs with PwC and understands that CSR is not just an obligation but an integral and highly pertinent operational module for every responsible organization.” Adeoye said.
— Oct 6, 2015 @ 13:50 GMT