The Nigerian-American Chamber of Commerce, NACC, in collaboration with Facebook and Digivate 360 have trained more than 50 SMEs on growing their businesses leveraging on digital media. Ebuka Ugochukwu, communications executive, NACC, said the training is very important because the chamber understood that SMEs are the backbone of any economy.

In a press statement, Ugochukwu said the chamber expects that as these businesses grow, they will be able to contribute more to the economy and leverage the connections and opportunities that it provides them to scale up. The training which took place at the Facebook NG Hub in Lagos, drew participants from various sectors of the SME value chain.

According to Ugochukwu, when Zuckerberg visited the country in 2016, one of his objectives was to try to see how Facebook could empower the SMEs in the country. “That objective resonated with our commitment to empower businesses with digital skills to grow, manage their brand and increase revenue amongst others.

“As a Chamber which stands as a pillar of the relationship between the United States of America and Nigeria, serving as an important catalyst in bringing together people and ideals to bolster bilateral commercial relations between Nigeria and the United States, we organise other trainings and events, one of which is a monthly breakfast meeting, where participants are exposed to networking and creating new business connections for the growth of their enterprise.

“It is very important that people know how we are changing the business landscape so they can reach out to us on how we can help them scale up. We’re just done with the first phase and we are full of optimism for the advanced stages of the training which will commence soon,” he said.

– Oct. 29, 2018 @ 12:39 GMT |