Projected Global TikTok advertising revenue set to hit $53.95bn by 2027

Wed, Sep 6, 2023
By editor
1 MIN READ

Media

THE global TikTok advertising revenue is set to reach $ 53.95 billion by 2027, according to TradingPlatforms.com.

This comes shortly after TikTok announced its global advertising revenue of nearly $12 billion in 2022.

The site’s financial analyst, Edith Reads, comments, “Over the years, TikTok has gained massive traction, especially from Gen Z, who value the space it provides for self-expression and interest exploration.

The projected results for 2027 only speak volumes of the desire for businesses, small and huge alike, to interact with the new generation and promote their products, potentially bringing more returns.”

A.

-September. 06, 2023 @ 11:45 GMT |

Tags:


Fubara, Daniel, George others for Freedom Online’s 6th annual lecture

GOV. Siminalayi Fubara of Rivers will deliver the sixth annual lecture of   Freedom Online  newspaper on Thursday in Lagos. Managing...

Read More
At least 5 Ghanaian journalists attacked covering Ashanti elections 

THE Ghanaian authorities must swiftly investigate February 11’s attack on five journalists covering Council of State elections in the southern Ashanti Region and ensure...

Read More
MRA calls on governments, other stakeholders to collaborate with radio stations to curb climate crisis

MEDIA Rights Agenda (MRA) has called on stakeholders in Nigeria, including Governments, civil society organizations (CSOs) and development partners, to collaborate...

Read More